When you hear the word “innovation,” what comes to mind?
Many people equate innovation with technology. For example, they may imagine a room full of highly technical people, writing on whiteboards to invent the latest and greatest product.
But innovation is about so much more than technology and IT wizardry.
More often, innovation is about ideas that ordinary people come up with to improve the way their organizations operate.
Those ideas may involve technology to some degree—after all, the implementation and use of technology is a critical success factor in moving a business forward—but being innovative doesn’t necessarily have to be about product development.
In fact, many of the companies that Juice works with are not in technology at all.
Our clients (who we also refer to as “performance partners”) span a range of industries including government, healthcare, training and financial services. They don’t make cool products like the iPhone—but they believe in and apply innovation to their daily business nonetheless.
Why? Because innovation is essential for achieving real improvements in any organization, ensuring customers’ needs are fully met, and remaining competitive.
As one example, the City of Mississauga has embedded innovation into its daily organizational culture. City leaders and employees have used Juice’s Innovation in a Box program to improve many of its business processes and strategies regarding business planning and budgeting, housing and transit (to name a few).
So what’s the lesson here?
In other words: stop thinking innovation is for “the other guys.” It’s for everyone.
Co-Founder of Juice Inc, Thought Leader & Author
Co-Founder of Juice Inc.
Vice President, Business Development
Business Development, Juice USA
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