Juice recently sat down with Mario Fantozzi, CPA, CA and Business Integration Specialist at Dynacare. Here’s what Mario had to say about innovation in the healthcare sector, using Juice’s Innovation in a Box innovation training program, being a “power user” of the i5 process and tools, and the importance of structured dialogue in the creative process. (Mario Fantozzi, pictured below with one of his favourite Innovation in a Box tools - the Lotus Blossom.)
Mario, what is your role at Dynacare?
My current role is Business Integration Specialist, supporting our Project Management Office and providing direct corporate business advisory support to our CEO.
Why is innovation important in your role, and to Dynacare?
Ingenuity is one of our core values, and innovation is considered a necessary capability to transform Dynacare from a core laboratory to a health solutions company.
Your organization received Juice’s Innovation in a Box innovation training last year. Since then, how have you used the program’s i5 process and tools?
We’ve used the tools for well over a dozen workshops to date—and for a variety of objectives including developing corporate messaging; doing strategic planning; and stimulating creative thinking among key stakeholders, executives and physicians.
What impact has Innovation in a Box had on your work, and the business overall?
The Innovation in a Box tools have changed the way we structure our brainstorming meetings: we’ve embedded them so they drive the dialogue, giving us more structure and focus within our conversations. Moreover, our organization approaches innovation using “volunteer energy”—that is, people aren’t appointed to these meetings; they volunteer. We’ve had great success by blending both frameworks together.
Can you describe one or two "a-ha!" moments you or the people you work with have had while using the tools?
From my perspective, the entire innovation process using Innovation in a Box is an “a-ha” moment! Using the tools has paved the way for much more focused creative dialogue, pushing our thinking up the innovation curve.
How are others in the organization responding to this new way of thinking and working?
They love it! Participants in the innovation process find the Innovation in a Box tools intuitive, simple to use, and great for driving dialogue. And one of our participants, who sat in on one of our innovation workshops, referred to our partnership session as one of the best—if not the best—that he had ever participated in.
What is your favourite Innovation in a Box tool—and why?
I actually have three: the Ladder of Abstraction to make sure we’re tackling the right problem, the Lotus Blossom (for structured mind mapping), and the Paired Comparison tool (for weighing the importance of ideas). And workshop participants themselves have also had great success using each of these tools.
Would you recommend Innovation in a Box to business peers?
I would—in fact I already have recommended the program to several of my business peers!
We know that innovation and the work you do requires the output of a lot of energy. What keeps you personally energized on a daily basis?
People keep me energized. So does the quest for knowledge, and the desire to push our innovative thinking all the way up the innovation curve. Teaching and thinking “outside of the box” have become my passions. I love introducing the Innovation in a Box tools to as many people as I can: it provides me a great deal of personal satisfaction to be part of this transformation of Dynacare’s creative process.
Mario, thank you for joining us in the “juicebox”!
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