Need to come up with a breakthrough idea for your organization?
Don’t go it alone. Be collaborative.
Why? Because flying solo can limit the number, range and originality of ideas generated, as opposed to working in a group.
In other words, you’re not doing yourself any favours by brainstorming alone.
2 (or more) heads are better than 1
According to the Torrance Test of Creative Thinking, not all people are created equal when it comes to innovation.
We as humans are diverse: not only in appearance, age, gender and the like, but in the way we think. And the way we think drives how we communicate, make decisions, solve problems...and innovate.
Moreover, people generally find it difficult to “think outside the box.” That’s because they’ve spent a lifetime operating, getting comfortable and being effective in their own box.
So imagine if you bring a bunch of different thinkers together—and everyone is asked to think outside of their box.
Each person’s idea has the potential to “springboard” someone else’s thinking.
Suddenly, you’ve got a huge number and range of original ideas.
And one of those ideas could lead to the promise of a breakthrough innovation.
That is the power of collaboration.
Build your dream innovation team!
Building a “dream team” is one way to help people think outside of their boxes.
To be successful, the team should have a diverse profile, but members must also share key character traits:
There is collective strength in collaboration. By working in a team, you can create “group genius.”
Stay tuned for my next post, when I’ll share how you can reduce friction on your dream team.
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Co-Founder of Juice Inc, Thought Leader & Author
Co-Founder of Juice Inc.
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