Christine Lafazanos - Juice Inc. Adrienne Vardy - Juice Inc. Renná Bruce - Juice Inc. Elizabeth Gordon - Juice Inc. Nicole Saltsman - Juice Inc. Aspen Heisey - Juice Inc. Lara Hall - Juice Inc. Maria Dawkins - Juice Inc. Michael Torrie - Juice Inc. Jean-Francois (JF) Hivon - Juice Inc. Cheryl Rayfield - Juice Inc. Rick Boersma - Juice Inc. Brady Wilson - Juice Inc. Alex Somos - Juice Inc. Employee Engagement Network - Juice Inc.

Juice Inc.

Christine Lafazanos

Christine Lafazanos

Floworks Training; Inventory & Fulfillment

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Adrienne Vardy

Adrienne Vardy

Sales & Marketing @ Juice
Renná Bruce

Renná Bruce

Marketing @ Juice
Elizabeth Gordon

Elizabeth Gordon

Sales Coordinator - Project Manager

Nicole Saltsman

National Account Manager, CNHR Magazine

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Aspen Heisey

Aspen Heisey

Co-Founder Floworks Training; Sourcing; Inventory & Fulfillment

Aspen plays a variety of roles ranging from sourcing, shipping and simulation design.

In 2010, Floworks Simulations and Training founders, Rick Boersma and Aspen Heisey officially joined the Juice team. Floworks strengths compliment and dovetail with the Juice Inc. offerings, adding expertise in Innovation (Innovation in a Box), Accountability (C6) and highly customized simulations.

In addition to her many roles at Juice Inc., Aspen is an active community volunteer, hospice worker, Celebrant and spends whatever time she can with feet on the earth, hands in the dirt, hiking, skiing, and music-making.

Lara Hall

Lara Hall

Director of Marketing, Juice Inc.
Maria Dawkins

Maria Dawkins

Office Manager, Survey Administrator & In-house Graphics

With over 24 years of hands-on managerial experience, Maria brings to the Juice team outstanding organizational and project management skills. She is instrumental in the development and deployment of Juice's on-line surveys, including the Juice Check and 360-degree surveys, as well as the analysis and graphical reporting that accompanies them.

Maria is responsible for managing timelines, designing all printed copy and acting as liaison between Juice and their clients. Her attention to detail and  unwavering work ethic along with her ability to manage multiple roles, design creative and engaging materials and beat tight deadlines makes Maria a definite asset to any project.

Technically savvy, she is our resident graphic designer with proficiency in Microsoft Office, Illustrator, Photoshop and Adobe Acrobat tools. Maria is also experienced in the accounting and budgeting role. Maria now resides in Fergus, Ontario with her husband Steve.

Michael Torrie

Michael Torrie

Vice President, Juice USA

With a passion for creating positive change in the workplace, Michael brings dynamism and a wealth of expertise to his role at Juice Inc.

Over his 25-year career in professional facilitation and consulting, Michael has provided insights to help some of the world’s most well-known organizations implement the necessary conditions for a fully engaged, innovative workforce. His diverse client list includes American Honda, The Wet Seal, Beats by Dr. Dre, the Central Intelligence Agency (CIA), Pizza Hut, TD Waterhouse, and Warner Brothers Studio.

One of Michael’s strengths lies in spanning the gap between where organizations are, and where they need to be. A huge proponent of experiential learning and team building, he uses a wide variety of tools and strategies to generate a new kind of organizational thinking: one that leads businesses to seize emerging opportunities; achieve positive, profitable and sustainable change; and thrive in today’s volatile marketplace.

An enthusiastic and energetic speaker, Michael makes audience participation simple and fun, while infusing people with ideas and inspiration to make change happen.

Prior to joining Juice, Michael spent more than two decades at Eagle’s Flight, an international corporate training company. His broad knowledge of business issues is also augmented by previous experience with the University of Waterloo as a controller and business manager.

Michael runs Juice’s U.S. operations in Claremont, California.

Jean-Francois (JF) Hivon

Jean-Francois (JF) Hivon

Business Development

Jean-François (JF) Hivon is a bilingual member of the Juice team who is passionate about creating results through rigorous management processes, authentic relationships, and strategic thinking. Previously, he led the business development and training practice for a successful Canadian Training Company.

In 1994, JF began his career in the health field, helping individuals in their recovery from work and motor vehicle accidents. Five years later he became the CEO of Gage Health Systems where he began his leadership journey and focused on the development of business improvement and organizational change strategies. For the last 7 years, JF has been with a successful Canadian Training Company. In his most recent role as President, JF focused on growing the training business with both private and public sector organizations, with a specialty in health care.

JF is known for being a solution-focused thinker who adds value by balancing the needs of people and tasks to achieve desired results. Professionally, JF has a keen interest in the development and application of business improvement methods that focus on achieving results through sustainable behavior change.

Serving others is a core strength and motivator for JF. Outside of Juice, he gets his energy from his three curious children, a creative and supportive partner,  a passion for cycling and the East Coast.

Cheryl Rayfield

Cheryl Rayfield

Business Development, Design & Facilitation

With a passion for unleashing the best in others, Cheryl Rayfield has spent her career making individuals, teams and organizations believe in what’s possible.

For more than a decade, Cheryl has partnered with Fortune 100, Fortune 500, and some of Canada’s Best Places to Work®, to design custom processes and programs to help organizations achieve sustained behavioural transformation across many sectors including healthcare, pharma, military, education, finance and insurance.

An accredited trainer in Emotional Intelligence, Beyond Engagement and The Power of Conversation, Cheryl believes in the power of partnering with her clients, establishing relationships based on trust and integrity. Moreover, as a previous business owner, she herself has experienced first-hand the many challenges associated with running an organization.

Today, Cheryl uses her dynamic facilitation skills to fully understand the reality of organizations’ complexities and issues, needs and goals; and, together with her clients, co-develops strategic solutions in a way that still honours their business/cultural norms and any previous investments.

As a keynote speaker, Cheryl shares with audiences her many experiences working with frontline employees, human resources and business leaders—offering insight on how they, too, can achieve the “impossible” by moving their engagement and leadership skills forward.

Rick Boersma

Rick Boersma

Co-Founder Floworks Training; Design & Innovation, Juice Inc.

A creative thinker, risk-taker and leader by nature, Rick Boersma epitomizes what it means to be innovative.

For almost two decades, Rick has created, spearheaded and delivered hands-on experiential programs to organizations wishing to:

  • develop innovative solutions,
  • improve creative thinking among frontline employees, and
  • find effective ways to problem-solve.

Most notably, Rick is the designer of Juice’s flagship Innovation in a Box program: a strategic five-step program and toolkit proven to fuel innovative thinking. He is also the author and artist of the soon-to-be-released Innovation-in-a-Box Graphic Innovation Guide: a hybrid comic book, textbook and workbook to help organizations be more innovative.

An animated, passionate and compelling speaker and trainer, Rick helps organizations realize that—with the right tools—anybody can innovate.

By incorporating fun and engaging simulations, artwork and theory into his presentations, Rick ensures every audience member walks away feeling prepared, energized, and excited to begin innovating.

Click here to watch Rick's Innovation in a Box Video!

As an innovation "side project" Rick is in the process of finishing a graphic-guide to innovation. We would love to get you involved! If you sign up you will receive a chapter per month until the book is complete. In exchange, we seek your feedback to make the final product the best it can be. Click here to read the Introduction.
PS - To learn more about the training program Innovation in a Box, email us at and we will send you one of the experiential exercises to try!

Brady Wilson

Brady Wilson

Co-Founder of Juice Inc, Author, Trainer and Speaker

Brady Wilson is, undisputedly, the embodiment of focused energy. As co-founder of Juice Inc., Brady’s vision is to create a world where businesses pulsate with creative energy.

For 20 years, he has inspired countless companies including American Express, Loblaw, The Co-operators, and some of the world’s largest Fortune 500 companies, to find the courage to:

  • consider the possibilities beyond traditional human resources strategies;
  • unlock the latent physical, mental, emotional and spiritual energy within their organizations;
  • and harness employees’ potential to get them to the point of “A.B.C.D.” (going Above and Beyond the Call of Duty).

Brady is the author of three books dedicated to improving employee performance and business results: Juice: The Power of Conversation, Love at Work: Why Passion Drives Performance in the Feelings Economy and Finding the Sticking Point: Increase Sales by Transforming Customer Resistance into Customer Engagement.

An animated and intensely pragmatic keynote speaker, Brady shares practical tools and the know-how to help business leaders step into life’s grittiest tensions: creating an audience experience that moves concepts from theory to application.

Brady’s passion for energy compels keynote audiences to not only get involved in the presentation, but carry their excitement away with them, inspired to create a sustained approach to positive change—and better business results.

Download Brady's Speaker Package!

Get refreshed. Get real results.
Get Brady Wilson to speak at your event today. Call 888.822.5479

Alex Somos

Alex Somos

Co-Founder of Juice Inc.

For more than 20 years, Alex Somos has been yielding results for organizations by inspiring business leaders to become extraordinary people managers.

Driven by a passion to “humanize” the workplace, Alex is committed to helping leaders create environments where employees feel good to work, people get things done more efficiently, and business results flow. Over two decades, he has made a lasting impact on Fortune 500, small and medium-sized businesses through leadership training and experiential learning.

Intuitive and discerning, Alex’s approach to helping today’s leaders involves a mix of business acumen and personal coaching. He navigates through complicated issues to understand even the most complex of business relationships: identifying trends and patterns, and “connecting the dots” between intent and impact, thereby unlocking unexpected insights and profoundly workable solutions.

No stranger to the business world, Alex is an entrepreneur at heart: prior to co-founding Juice Inc. in 2003, he co-founded Eagle’s Flight, an internationally recognized experiential training organization, and helped turn it into a multi-million-dollar business in less than a decade.

Alex is a strong proponent of “doing good in the world”—not only is it a core business value at Juice Inc., but a personal value that defines his very nature. Every year, he co-leads groups of individuals to Mexico, to build schools and homes for people in need. His involvement has positively impacted more than 120 families across two different communities.

Employee Engagement Network

Employee Engagement Network

The Employee Engagement Network is a global online community, founded and hosted by David Zinger.  It boasts more than 6,000 members, all interested in this fascinating business management concept. Juice Inc. is proud to be the inaugural knowledge partner. 

The EEN hosts amazing employee engagement resources including:

  • More than 540 videos—many of which cannot be found elsewhere online
  • Forums to discuss anything and everything related to engagement
  • Location - and topic-specific discussion groups
  • Original blog articles and ebooks written and contributed to by engagement experts from around the world
  • Global listings of upcoming employee engagement events

As a Knowledge Partner, we are excited to contribute to the growth and development of this exciting network. And, we want you to become a member!  Your FREE membership with the EEN will get you access to thousands of employee engagement resources.

Learn more about the Employee Engagement Network here...and sign up today!